You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Paul Pike.
ANA has found 1 results for you, in 108 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

Utilising the medium of contemporary music

To execute a successful sponsorship, it is essential that marketeers, identify, select and target their promotional activity in a skilful and selective manner. In the following paper we examine a major elusive target market, the youth, whilst...

Catalogue: Seminar 1985: Below-The-Line And Sponsoring
Authors: Paul Pike, Dirk Spiers
November 6, 1985
×

Citation

Pike and Spiers (1985a, November 06). Utilising the medium of contemporary music. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/utilising-the-medium-of-contemporary-music